SEO For Chiropractors

Chiropractic SEO is something that you hear a lot, but few people know much about. SEO is an ever changing landscape, but a strong understanding is necessary to have the online results that clients expect. Depending on the Perfect Patients service plan you choose, we’ll optimize your chiropractic website for the search engines utilizing some, or all, of the steps need to use.



Go to Google and search best chiropractors.  If you don’t see your practice’s website listed on the first page, you’re losing business to other chiropractors and chiropractic practices. SEO can help. Experts has extensive experience helping chiropractors get more qualified website traffic and convert more website visitors into leads and patients.


Component of SEO is on page optimization. On page optimization means that your website has been built in a way that it clearly shows Google, and other search engines, what you are trying to talk about. The majority of websites today fail this test. Meta data is like a summary of what your page is about. Google and other search engines use this meta data to help them quickly decide if your page should be considered to rank when a search is entered online.


To having the correct meta information you also have to have page content that matches it. The words your write in your content need to be congruent with the title of the page, as well as the description, and keywords. If everything flows together you have a great chance of reaching the top of the results.


To learn how well your local SEO campaign is working, and identify areas that need tweaking, you must track your results. Focus on these core metrics.


Google searches are automatically customized to the user’s previous browsing activities. In order to find out how well a particular page actually ranks, you need to use a tool. Start with the free Google Search Console (formerly Google Webmaster Tools), which your webmaster can easily install. Check your rankings at least once per month.To understand your rankings in more depth, switch to a paid tool. We especially like the one offered by RankRanger. It gives you automatically updated information from all of your SEO campaigns, and tracks your Google My Business page alongside your webpages.


The best way to track your traffic, or website visitors, is in Google Analytics. Besides overall traffic reports, you can learn which page draws the most traffic and even discover what percentage of your traffic is from Google search. Look at your reports once per month, with an eye toward finding any long-term trends.


It’s  difficult to master SEO as a chiropractor. You simply don’t have the time to invest thousands of hours to keep up. When you work with SEO you can rest assured that you are working with the best of the best

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Facebook Ads Tips

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Facebook advertising for chiropractic marketing is an important way to connect with your audience on the world’s largest social network. The ever-changing Facebook algorithm can make it a challenge to connect organically with fans. But Facebook’s micro-targeting features allow you to reach your exact target audience. That means Facebook ads can get your message in front of the people who are most likely to want your products or services. It’s important to understand the different Facebook ad types and targeting options before you dive in if you want to get the best results. In this guide, we’ll walk you through everything you need to know, from planning your first ad to developing advanced strategies. There are tons of users on Facebook, but sending an ad out into the void doesn’t result in tons of conversions. The key to Facebook’s advertising is targeting. Facebook has the best ad targeting of any site. This targeting allows you to get super specific about what audience your ad reac
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The 5 Common Questions About Upper Cervical Marketing

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 Upper Cervical care is a strict discipline within the field of chiropractic that requires specialized tools. This is similar to neurology being a specialized discipline within the field of Medicine. You know a neurologist will use different tools than a general practice medical doctor; an Upper Cervical doctor will use different tools than a general chiropractor.  The Upper Cervical doctor will first locate and detect evidence of an Upper Cervical subluxation. The detection of the subluxation is performed by a skin temperature differential analysis  (Neurocalograph). The Neurocalograph is essentially a thermography test, to measure the temperature of the surface of the skin.  The task of marketing your practice can be a daunting one, not to mention extremely confusing. Below we answer some of the most common upper cervical marketing questions we are asked. WHEN IS THE BEST TIME TO POST ON SOCIAL MEDIA? The best time to post to social media will vary depending on what platform you are
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